{"id":1311,"date":"2025-05-20T12:42:12","date_gmt":"2025-05-20T12:42:12","guid":{"rendered":"https:\/\/laurabas.com\/staging\/training-inspiration-sessions\/"},"modified":"2026-02-20T22:08:46","modified_gmt":"2026-02-20T22:08:46","slug":"training-masterclasses-sessions","status":"publish","type":"page","link":"https:\/\/laurabas.com\/en\/training-masterclasses-sessions\/","title":{"rendered":"Training & Masterclasses Sessions"},"content":{"rendered":"[vc_row type=”full_width_background” full_screen_row_position=”middle” column_margin=”default” column_direction=”default” column_direction_tablet=”default” column_direction_phone=”default” scene_position=”center” top_padding=”130px” constrain_group_1=”yes” bottom_padding=”130px” top_padding_tablet=”100px” constrain_group_3=”yes” bottom_padding_tablet=”100px” top_padding_phone=”60px” constrain_group_5=”yes” bottom_padding_phone=”60px” text_color=”dark” text_align=”left” row_border_radius=”none” row_border_radius_applies=”bg” overflow=”visible” class=”content-section” overlay_strength=”0.3″ gradient_direction=”left_to_right” shape_divider_position=”bottom” bg_image_animation=”none” gradient_type=”default” shape_type=””][vc_column column_padding=”no-extra-padding” column_padding_tablet=”inherit” column_padding_phone=”inherit” column_padding_position=”all” column_element_direction_desktop=”default” column_element_spacing=”default” desktop_text_alignment=”default” tablet_text_alignment=”default” phone_text_alignment=”default” background_color_opacity=”1″ background_hover_color_opacity=”1″ column_backdrop_filter=”none” column_shadow=”none” column_border_radius=”none” column_link_target=”_self” column_position=”default” gradient_direction=”left_to_right” overlay_strength=”0.3″ width=”1\/1″ tablet_width_inherit=”default” animation_type=”default” bg_image_animation=”none” border_type=”simple” column_border_width=”none” column_border_style=”solid”][vc_row_inner equal_height=”yes” content_placement=”middle” column_margin=”90px” column_direction=”default” column_direction_tablet=”column_reverse” column_direction_phone=”column_reverse” text_align=”left” row_position=”default” row_position_tablet=”inherit” row_position_phone=”inherit” overflow=”visible” pointer_events=”all”][vc_column_inner column_padding=”no-extra-padding” column_padding_tablet=”inherit” column_padding_phone=”inherit” column_padding_position=”all” column_element_direction_desktop=”default” column_element_spacing=”default” desktop_text_alignment=”default” tablet_text_alignment=”default” phone_text_alignment=”default” background_color_opacity=”1″ background_hover_color_opacity=”1″ background_image=”623″ background_image_position=”center center” background_image_stacking=”default” enable_bg_scale=”true” background_image_loading=”default” column_backdrop_filter=”none” column_shadow=”none” column_border_radius=”15px” column_link_target=”_self” overflow=”visible” gradient_direction=”left_to_right” overlay_strength=”0.3″ width=”1\/2″ tablet_width_inherit=”default” animation_type=”default” bg_image_animation=”none” border_type=”simple” column_border_width=”none” column_border_style=”solid” column_padding_type=”default” gradient_type=”default”][divider line_type=”No Line” custom_height_tablet=”380px” custom_height_phone=”350px”][\/vc_column_inner][vc_column_inner column_padding=”no-extra-padding” column_padding_tablet=”inherit” column_padding_phone=”inherit” column_padding_position=”all” column_element_direction_desktop=”default” column_element_spacing=”default” desktop_text_alignment=”default” tablet_text_alignment=”default” phone_text_alignment=”default” background_color_opacity=”1″ background_hover_color_opacity=”1″ column_backdrop_filter=”none” column_shadow=”none” column_border_radius=”none” column_link_target=”_self” overflow=”visible” gradient_direction=”left_to_right” overlay_strength=”0.3″ width=”1\/2″ tablet_width_inherit=”default” animation_type=”default” bg_image_animation=”none” border_type=”simple” column_border_width=”none” column_border_style=”solid”][vc_custom_heading text=”Generation Training \u2013 with a focus on Generation Z” use_theme_fonts=”yes”][divider line_type=”No Line” custom_height=”12px”][vc_column_text]Four generations in one workplace: that brings energy, friction, and opportunities. Baby Boomers, Gen X, Millennials, and Generation Z differ not only in age but also in expectations, communication, and motivation. Especially Generation Z<\/strong>, the youngest group in the workforce and the consumer of the future, requires a different approach.<\/p>\n

Laura Bas<\/strong> offers inspiration sessions and training that help organizations collaborate better across generations \u2014 with a sharp focus on understanding, engaging, and reaching Generation Z<\/strong>.<\/p>\n

Whether it’s internal collaboration, employer branding, or consumer marketing: Laura helps you gain insight and take action.[\/vc_column_text][nectar_btn size=”large” button_style=”regular” button_color_2=”Accent-Color” icon_family=”default_arrow” text=”Book Laura Bas” margin_top=”10px” url=”\/en\/book-me\/”][\/vc_column_inner][\/vc_row_inner][\/vc_column][\/vc_row][vc_row type=”full_width_background” full_screen_row_position=”middle” column_margin=”90px” equal_height=”yes” content_placement=”middle” column_direction=”default” column_direction_tablet=”default” column_direction_phone=”default” bg_color=”#ffeaea” scene_position=”center” top_padding=”130px” constrain_group_1=”yes” bottom_padding=”130px” top_padding_tablet=”100px” constrain_group_3=”yes” bottom_padding_tablet=”100px” top_padding_phone=”60px” constrain_group_5=”yes” bottom_padding_phone=”60px” text_color=”dark” text_align=”left” row_border_radius=”none” row_border_radius_applies=”bg” overflow=”visible” overlay_strength=”0.3″ gradient_direction=”left_to_right” shape_divider_position=”bottom” bg_image_animation=”none” gradient_type=”default” shape_type=””][vc_column column_padding=”no-extra-padding” column_padding_tablet=”inherit” column_padding_phone=”inherit” column_padding_position=”all” column_element_direction_desktop=”default” column_element_spacing=”default” desktop_text_alignment=”default” tablet_text_alignment=”default” phone_text_alignment=”default” background_color_opacity=”1″ background_hover_color_opacity=”1″ column_backdrop_filter=”none” column_shadow=”none” column_border_radius=”none” column_link_target=”_self” column_position=”default” gradient_direction=”left_to_right” overlay_strength=”0.3″ width=”1\/2″ tablet_width_inherit=”default” animation_type=”default” bg_image_animation=”none” border_type=”simple” column_border_width=”none” column_border_style=”solid”][vc_custom_heading text=”What can you expect?” use_theme_fonts=”yes”][divider line_type=”No Line” custom_height=”12px”][vc_column_text]Laura\u2019s sessions are active, thought-provoking, and practical. No dry models, but concrete insights, relatable examples, and tools that are immediately applicable in your organization. Every session is custom-made<\/strong>, based on a personal one-hour preliminary consultation. The content is tailored to your industry, target audience, challenges, and learning objectives.<\/p>\n

Session options:<\/h3>\n[\/vc_column_text][vc_row_inner equal_height=”yes” content_placement=”top” column_margin=”30px” column_direction=”default” column_direction_tablet=”default” column_direction_phone=”default” text_align=”left” row_position=”default” row_position_tablet=”inherit” row_position_phone=”inherit” overflow=”visible” pointer_events=”all”][vc_column_inner column_padding=”padding-4-percent” column_padding_tablet=”inherit” column_padding_phone=”inherit” column_padding_position=”all” column_element_direction_desktop=”default” column_element_spacing=”default” desktop_text_alignment=”default” tablet_text_alignment=”default” phone_text_alignment=”default” background_color=”#ffffff” background_color_opacity=”1″ background_hover_color_opacity=”1″ column_backdrop_filter=”none” column_shadow=”none” column_border_radius=”15px” column_link_target=”_self” overflow=”visible” gradient_direction=”left_to_right” overlay_strength=”0.3″ width=”1\/2″ tablet_width_inherit=”default” animation_type=”default” bg_image_animation=”none” border_type=”simple” column_border_width=”none” column_border_style=”solid” column_padding_type=”default” gradient_type=”default”]
Inspiration session (1.5\u20132 hours):<\/strong><\/p>\n
    \n
  • Interactive keynote<\/li>\n
  • Practical assignments<\/li>\n
  • Reflection & discussion<\/li>\n<\/ul>\n <\/div>[\/vc_column_inner][vc_column_inner column_padding=”padding-4-percent” column_padding_tablet=”inherit” column_padding_phone=”inherit” column_padding_position=”all” column_element_direction_desktop=”default” column_element_spacing=”default” desktop_text_alignment=”default” tablet_text_alignment=”default” phone_text_alignment=”default” background_color=”#ffffff” background_color_opacity=”1″ background_hover_color_opacity=”1″ column_backdrop_filter=”none” column_shadow=”none” column_border_radius=”15px” column_link_target=”_self” overflow=”visible” gradient_direction=”left_to_right” overlay_strength=”0.3″ width=”1\/2″ tablet_width_inherit=”default” animation_type=”default” bg_image_animation=”none” border_type=”simple” column_border_width=”none” column_border_style=”solid” column_padding_type=”default” gradient_type=”default”]
    Training (3\u20134 hours):<\/strong><\/p>\n
      \n
    • Theoretical depth<\/li>\n
    • Organization-specific working methods<\/li>\n
    • Advice, tools & action plan<\/li>\n<\/ul>\n <\/div>[\/vc_column_inner][\/vc_row_inner][nectar_btn size=”large” button_style=”regular” button_color_2=”Accent-Color” icon_family=”default_arrow” text=”Book Laura Bas” margin_top=”10px” url=”\/en\/book-me\/”][\/vc_column][vc_column column_padding=”no-extra-padding” column_padding_tablet=”inherit” column_padding_phone=”inherit” column_padding_position=”all” column_element_direction_desktop=”default” column_element_spacing=”default” desktop_text_alignment=”default” tablet_text_alignment=”default” phone_text_alignment=”default” background_color_opacity=”1″ background_hover_color_opacity=”1″ background_image=”997″ background_image_position=”center center” background_image_stacking=”default” enable_bg_scale=”true” background_image_loading=”default” column_backdrop_filter=”none” column_shadow=”none” column_border_radius=”15px” column_link_target=”_self” column_position=”default” gradient_direction=”left_to_right” overlay_strength=”0.3″ width=”1\/2″ tablet_width_inherit=”default” animation_type=”default” bg_image_animation=”none” border_type=”simple” column_border_width=”none” column_border_style=”solid” column_padding_type=”default” gradient_type=”default”][divider line_type=”No Line” custom_height_tablet=”280px” custom_height_phone=”250px”][\/vc_column][\/vc_row][vc_row type=”full_width_background” full_screen_row_position=”middle” column_margin=”default” column_direction=”default” column_direction_tablet=”default” column_direction_phone=”default” scene_position=”center” top_padding=”130px” constrain_group_1=”yes” bottom_padding=”130px” top_padding_tablet=”100px” constrain_group_3=”yes” bottom_padding_tablet=”100px” top_padding_phone=”60px” constrain_group_5=”yes” bottom_padding_phone=”60px” text_color=”dark” text_align=”left” row_border_radius=”none” row_border_radius_applies=”bg” overflow=”visible” class=”faq-lp” overlay_strength=”0.3″ gradient_direction=”left_to_right” shape_divider_position=”bottom” bg_image_animation=”none” gradient_type=”default” shape_type=””][vc_column column_padding=”no-extra-padding” column_padding_tablet=”inherit” column_padding_phone=”inherit” column_padding_position=”all” column_element_direction_desktop=”default” column_element_spacing=”default” desktop_text_alignment=”default” tablet_text_alignment=”default” phone_text_alignment=”default” background_color_opacity=”1″ background_hover_color_opacity=”1″ column_backdrop_filter=”none” column_shadow=”none” column_border_radius=”none” column_link_target=”_self” column_position=”default” gradient_direction=”left_to_right” overlay_strength=”0.3″ width=”1\/6″ tablet_width_inherit=”default” animation_type=”default” bg_image_animation=”none” border_type=”simple” column_border_width=”none” column_border_style=”solid”][\/vc_column][vc_column column_padding=”no-extra-padding” column_padding_tablet=”inherit” column_padding_phone=”inherit” column_padding_position=”all” column_element_direction_desktop=”default” column_element_spacing=”default” desktop_text_alignment=”default” tablet_text_alignment=”default” phone_text_alignment=”default” background_color_opacity=”1″ background_hover_color_opacity=”1″ column_backdrop_filter=”none” column_shadow=”none” column_border_radius=”none” column_link_target=”_self” column_position=”default” gradient_direction=”left_to_right” overlay_strength=”0.3″ width=”2\/3″ tablet_width_inherit=”default” animation_type=”default” bg_image_animation=”none” border_type=”simple” column_border_width=”none” column_border_style=”solid”][vc_custom_heading text=”Working with Generation Z and other generations” font_container=”tag:h2|text_align:center” use_theme_fonts=”yes”][divider line_type=”No Line” custom_height=”12px”][vc_column_text]\n

      Insights, approaches, and impactful strategies for recruitment, leadership, and collaboration with young talent and diverse teams.<\/p>\n[\/vc_column_text][toggles style=”minimal” accordion=”true” accordion_starting_functionality=”closed”][toggle color=”Accent-Color” heading_tag=”h3″ heading_tag_functionality=”default” title=”Frequently requested themes”]

      \n
        \n
      • GenZpiration: how do you attract and retain young talent?<\/li>\n
      • Leading Generation Z: managing without rigidity<\/li>\n
      • Collaborating across generations: from generational conflict to strength<\/li>\n
      • Reaching Gen Z as consumers: what actually works on social media and in campaigns?<\/li>\n
      • Recruitment & employer branding for Gen Z: how do you truly appeal to them?<\/li>\n
      • GenZpiration for Young Professionals: finding their place in a world full of hierarchy<\/li>\n<\/ul>\n <\/div>[\/toggle][toggle color=”Accent-Color” heading_tag=”h3″ heading_tag_functionality=”default” title=”Customization = standard”][vc_column_text]Every team, every organization, and every issue is different \u2014 so standard training sessions don’t exist with Laura. Do you have a specific case, target group, or challenge in your organization? Laura will be happy to develop a session that perfectly matches your needs. Think of a deep dive into your recruitment strategy, a marketing workshop for reaching Gen Z, or a leadership session for generational management in practice.<\/p>\n

        Whether it’s a study day, a leadership track, or team training: together we make it relevant and result-oriented<\/strong>.[\/vc_column_text][\/toggle][toggle color=”Accent-Color” heading_tag=”h3″ heading_tag_functionality=”default” title=”Results you can expect”]

        \n
          \n
        • Better understanding of what motivates different generations<\/li>\n
        • Insight into the unique mindset of Generation Z as both employees and consumers<\/li>\n
        • Improved collaboration, communication, and leadership<\/li>\n
        • More effective recruitment, marketing, and retention strategies<\/li>\n
        • Immediately applicable tools for HR, sales, management, and branding<\/li>\n<\/ul>\n <\/div>[\/toggle][toggle color=”Accent-Color” heading_tag=”h3″ heading_tag_functionality=”default” title=”For whom?”][vc_column_text]For organizations that want to invest in people \u2014 from the inside out. For HR teams, recruiters, marketers, managers, executives, young professionals, and anyone who works with or for different generations.[\/vc_column_text][\/toggle][\/toggles][\/vc_column][vc_column column_padding=”no-extra-padding” column_padding_tablet=”inherit” column_padding_phone=”inherit” column_padding_position=”all” column_element_direction_desktop=”default” column_element_spacing=”default” desktop_text_alignment=”default” tablet_text_alignment=”default” phone_text_alignment=”default” background_color_opacity=”1″ background_hover_color_opacity=”1″ column_backdrop_filter=”none” column_shadow=”none” column_border_radius=”none” column_link_target=”_self” column_position=”default” gradient_direction=”left_to_right” overlay_strength=”0.3″ width=”1\/6″ tablet_width_inherit=”default” animation_type=”default” bg_image_animation=”none” border_type=”simple” column_border_width=”none” column_border_style=”solid”][\/vc_column][\/vc_row][vc_row type=”full_width_background” full_screen_row_position=”middle” column_margin=”default” column_direction=”default” column_direction_tablet=”default” column_direction_phone=”default” bg_image=”810″ bg_position=”right center” background_image_loading=”default” bg_repeat=”no-repeat” scene_position=”center” top_padding=”100px” constrain_group_1=”yes” bottom_padding=”100px” top_padding_tablet=”100px” constrain_group_3=”yes” bottom_padding_tablet=”100px” top_padding_phone=”60px” constrain_group_5=”yes” bottom_padding_phone=”60px” text_color=”dark” text_align=”left” row_border_radius=”none” row_border_radius_applies=”bg” overflow=”visible” class=”laura-bg” enable_gradient=”true” color_overlay=”rgba(0,0,0,0.51)” color_overlay_2=”rgba(0,0,0,0.41)” overlay_strength=”1″ gradient_direction=”left_to_right” shape_divider_position=”bottom” bg_image_animation=”none” parallax_bg=”true” parallax_bg_speed=”fast” shape_type=”” gradient_type=”default”][vc_column column_padding=”no-extra-padding” column_padding_tablet=”inherit” column_padding_phone=”inherit” column_padding_position=”all” column_element_direction_desktop=”default” column_element_spacing=”default” desktop_text_alignment=”default” tablet_text_alignment=”default” phone_text_alignment=”default” background_color_opacity=”1″ background_hover_color_opacity=”1″ column_backdrop_filter=”none” column_shadow=”none” column_border_radius=”none” column_link_target=”_self” column_position=”default” gradient_direction=”left_to_right” overlay_strength=”0.3″ width=”2\/3″ tablet_width_inherit=”default” animation_type=”default” bg_image_animation=”none” border_type=”simple” column_border_width=”none” column_border_style=”solid”][vc_row_inner column_margin=”default” column_direction=”default” column_direction_tablet=”default” column_direction_phone=”default” text_align=”left” row_position=”default” row_position_tablet=”inherit” row_position_phone=”inherit” overflow=”visible” pointer_events=”all”][vc_column_inner column_padding=”no-extra-padding” column_padding_tablet=”inherit” column_padding_phone=”inherit” column_padding_position=”all” column_element_direction_desktop=”default” column_element_spacing=”default” desktop_text_alignment=”default” tablet_text_alignment=”default” phone_text_alignment=”default” background_color_opacity=”1″ background_hover_color_opacity=”1″ column_backdrop_filter=”none” column_shadow=”none” column_border_radius=”none” column_link_target=”_self” overflow=”visible” gradient_direction=”left_to_right” overlay_strength=”0.3″ width=”2\/3″ tablet_width_inherit=”default” animation_type=”default” bg_image_animation=”none” border_type=”simple” column_border_width=”none” column_border_style=”solid”][vc_custom_heading text=”Ready to leverage generational differences and truly reach Gen Z?” font_container=”tag:h2|text_align:left|color:%23ffffff” use_theme_fonts=”yes”][divider line_type=”No Line” custom_height=”12px”][nectar_responsive_text text_color=”#ffffff”]Book a training or inspiration session with Laura Bas and give your team the insights and tools that work in today’s practice.[\/nectar_responsive_text][nectar_btn size=”large” button_style=”regular” button_color_2=”Extra-Color-3″ color_override=”#ffffff” solid_text_color_override=”#000000″ icon_family=”none” text=”Book Laura Bas” margin_top=”13px” margin_right=”13px” url=”\/en\/book-me\/”][\/vc_column_inner][vc_column_inner column_padding=”no-extra-padding” column_padding_tablet=”inherit” column_padding_phone=”inherit” column_padding_position=”all” column_element_direction_desktop=”default” column_element_spacing=”default” desktop_text_alignment=”default” tablet_text_alignment=”default” phone_text_alignment=”default” background_color_opacity=”1″ background_hover_color_opacity=”1″ column_backdrop_filter=”none” column_shadow=”none” column_border_radius=”none” column_link_target=”_self” overflow=”visible” gradient_direction=”left_to_right” overlay_strength=”0.3″ width=”1\/3″ tablet_width_inherit=”default” animation_type=”default” 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